Why I’ll Really Miss Twitter

Because I like to quickly point out when I was right about something and never mention when I was wong…

M.G. Siegler
2 min readNov 21, 2022

I never fully understood the people who both want Twitter to go away (or say they do) and who delete their tweets. Case in point tonight: how else could I possibly boast about nailing this call?

Sure, I could have blogged about it. And maybe 15 years ago, I would have. But today, Twitter gives us a short form way to prove we’re right. (And to never call out the tweets where we’re wrong about something, obviously.)

This is sort of a joke but also serious. I have so many thoughts left on Twitter that I put there in order to reference later. And the demise of Twitter would mean the demise of those thoughts. Perhaps this was folly to begin with and perhaps I should have blogged them. But again, the prediction, such as the one above is so short and to the point that it hardly seems worthy of a full post. At least in the 2022 blogosphere (which perhaps is a problem itself).

Anyway, I’m writing this post now to document the win. Bob Iger is, in fact, returning to be CEO of Disney. And he’s doing so, in fact, in an “iCEO” role, where he’ll spend roughly two years finding a successor. And we’ll see if that gets extended time and time again just as it did during his last tenure atop Disney. There would clearly seem to be more to this story given that Bob Chapek had his contract extended and seemed to be on a reinvention tour at D23 recently. We’ll see/hear soon enough, I guess!

At the end of the day — and I’m far from a Disney expert — this all just seemed to be a mistake from day one. It felt like Disney really wanted Chapek to be the right successor, but it was clearly not an actual fit from the get go. And Iger seemed to realize that faster than everyone else. And knew it was at least partially his legacy on the line. And they butted heads. And Chapek was never going to win that battle of Pachycephalosauruses.¹ And so maybe Iger indicated he was open to coming back... (He seemed sort of bored recently? And was making weird, poorly-timed investments. ) And so now Iger is back.

Thank you Twitter for capturing this prognostication which I can so easily point back to. (And for the many others I can forget about.) And I’m clearly now blogging this here just in case

Snap

¹ It probably doesn’t help that Bob Iger was like Thanos, collecting his Infinity Stones, while Chapek just looked like Thanos.

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Writer turned investor turned investor who writes. General Partner at GV. I blog to think.